Guiding a new business in York through the printing process of their packaging

Brassica and Beyond, a new independent food company based in York, approached us to produce carton wraps for their healthy, vegetable rich pasta sauce products. The company already had their carton design, but they needed to bring it to life with high quality printing that emphasised the vivid colours of the design.

We guided Brassica and Beyond through the printing process and advised them on the type of card and finish they needed. Due to the nature of the product, it was important that the packaging didn’t become damp when it was stored in customer’s fridges and so the type of material was a key part of the print. We liaised with our suppliers to really understand the best material we could use and concluded a specific type of carton board would be the most suitable. Just to make sure, we produced a few dummy cartons for the company to test in their own fridges and found the material was a success.

Holly Davies, one of the founders of Brassica and Beyond, commented: ‘’My business partner, Jane, and myself approached many printers around York and found Wood Richardson were quick to respond and competitive on price. The team were great to work with; they were friendly, approachable and took the time to really understand our product. As a start-up business, we only needed a select number of cartons printing. Wood Richardson appreciated this, and they were very happy to accommodate us!’’

Find out more about Brassica and Beyond’s healthy and delicious pasta sauces by visiting their website.